During UEFA EURO 2024 in Germany, I was responsible for managing OnsOranje’s digital channels throughout the tournament, overseeing content strategy, day-to-day coordination within the media team, production of interviews, matchday coverage, and fan-focused storytelling. A key focus was capturing the Oranje supporters across Germany, including large-scale fan parades that generated hundreds of millions of views worldwide, with the largest gathering bringing over 110,000 fans into the streets of Dortmund.